Finest Quality, Ethically-sourced Engagement Rings Available on the Web - 20th April 2009

There was a time not so long ago when if you wanted to get your hands on a fine quality diamond engagement ring, you would need to spend hours and days traipsing from shop to shop on the high street, or failing that, even have to travel down to London's famous Hatton Garden to visit the niche experts and drop a month's salary on them. All that has changed with the advance of online jewelers however, with long-standing industry experts realizing that they could offer customers a better service, better prices and increased convenience by taking their operations onto the Internet. As consumers have got used to online shopping, buying their groceries on the web, ordering all of their Christmas and birthday presents online and of course carrying out personal things like banking and insurance on the 'net, so their confidence in buying things like engagement and wedding rings over the web has increased. It's made the process simpler, faster and just more convenient all round. Highly experienced industry suppliers are now able to offer the finest quality precious metals and ethically-sourced diamonds online for a fraction of what the consumer would traditionally pay at a high street store with much higher overheads to fund. The engagement and wedding rings offered by Engagement Rings of London are beautifully-designed, hand-crafted works of art which will adorn the finger of a loved one for years to come. Rings are available in the traditionally popular metals of platinum, 18 carat yellow gold and 18 carat white gold, and the diamonds house in the rings are guaranteed ethically sourced and conflict free.

The company lists its membership of The London Diamond Bourse Club and the British Jewellers' Association as testimony to this, while its diamond procurement policy adheres to international standards and regulations laid down by the United Nations and the World Federation of Diamond Bourses. Engagement rings are available in a wide variety of styles and designs, from the classic, single solitaire diamond to more sophisticated high-mounted Tiffany style rings, or even lavish basket-style housings. For the buyer wanting to get something a little more unusual, the company offers styles of ring in which the ring itself has been formed into a unique shape which is exclusive to its wearer. Also available are traditional and classic designs like three stone rings and Princess cut stones. Engagement Rings of London boasts a proud heritage in the diamond rings industry, with more than 100 years of history and expertise on which to draw. Since all of their rings are hand-crafted by artisans in London, the buyer can rest assured that they are buying products of the highest quality without all the costly extras and overheads inherent in buying from a 'big name' high street chain store. Buyers wanting to know more can contact the company's team today to ask any questions they might have or to just talk through the '4 Cs' of diamonds, the cut, colour, clarity and carat. Buying a beautiful engagement ring online has never been easier.